✦ STORIES, SONGS, GAMES, FRIENDS & BIG IDEAS ✦
✳︎ WELCOME TO THE NEIGHBORHOOD

Where big ideas
come out to play.

Come on in! CJ and friends welcome you to a colorful world of stories, songs, games, and imagination. Pick a place, follow your curiosity, and make yourself at home.

CJ sits with a squirrel outside a warmly lit teal-trimmed wooden Playhouse under glowing string lights.
A whole world
is waiting inside!
✦ TAKE A LOOK AROUND

Every little place
has a big story.

From CJ's Playhouse to the library, park, school, and all the friendly stops in between—this neighborhood is full of places to explore.

Illustrated map of CJ's Playhouse neighborhood with the Playhouse, neighborhood school, market, library, park, juice bar, and friends' homes.
IMAGINE WHAT’S NEXT AT…

CJ's Playhouse

The heart of the neighborhood: a home base for imagination, discovery, and the ideas children dream up along the way.

OPEN THE MAP

✳︎ Tap a glowing spot on the map to explore a future activity idea.

✦ SOMETHING FOR EVERY LITTLE EXPLORER

Three ways to
jump right in.

Choose your own kind of fun. Wander through the neighborhood, jump into a game, or settle in for a story with CJ and friends.

01 / DISCOVER
EXPLORE

Explore the neighborhood

Find new places, meet familiar faces, and follow curiosity around every corner.

EXPLORE THE MAP
02 / TRY & CREATE
PLAY

Make every move count

Match, build, sort, and solve. Try something new and celebrate every little discovery.

LET’S PLAY
03 / STORIES & SONGS
WATCH

Stories worth sharing

Entertain, sing along, wonder what happens next—and bring the stories into play.

WATCH WITH CJ
Three familiar doors. A whole lot of room to grow.
CJ and a diverse group of smiling neighborhood friends gather together at the Playhouse, above colorful Explore, Play, and Watch panels.
✦ GOOD FRIENDS, BRIGHTER DAYS

The characters make it feel like home.

Meet CJ and the gang, visit their favorite places, and discover the little things that make each friend special. There’s always a familiar face around the corner.

  • ✓ Familiar faces children can grow to know
  • ✓ A consistent neighborhood to explore
  • ✓ Adventures with a sense of belonging
See how the world can grow
✦ MORE THAN SOMETHING TO WATCH

Learning happens
when play gets real.

A clever match, a new pattern, a story shared together. Play makes room for children to try, wonder, and discover at their own pace.

01

Explore a real choice

Follow a story, choose a path, or solve a problem that matters inside the game.

02

Experiment and try again

Make space for curiosity, creativity, and figuring things out at a child's own pace.

03

Make something to remember

A new story, a favorite song, a clever solution, or an idea to bring into the real world.

Interior of the Playhouse, with a cozy reading nook, map of the neighborhood, bright learning materials, colorful beanbags, and CJ's Idea Book.
CJ's colorful Idea Book
OUR BIG LITTLE BELIEF

Kids don't just want
to watch the magic.
They want to make it.

That's what we're building toward: a neighborhood that encourages active imagination, connection, and learning—one playful adventure at a time.

✦ A NOTE FOR PARENTS & EDUCATORS

Big fun for kids.
Thoughtful design for you.

As CJ's Playhouse grows, the goal is to give children an imaginative place to belong and give grown-ups confidence in how that place is designed.

♡

Kid-first by design

Clear navigation, welcoming challenges, and joyful interactions that encourage children to participate instead of simply scroll.

✧

Progress stays on your device

Coins, badges, and game progress stay in your browser. No child account is needed to start exploring.

✎

Learning with purpose

Activities can be designed around literacy, numeracy, creativity, emotional skills, and real-world curiosity.

Using a new device or clearing your browser’s storage can reset saved progress. Read our privacy note.

✦ THE PLAYHOUSE KEEPS GROWING

A little world.
A really big future.

The original neighborhood is the perfect foundation for a connected children's entertainment and educational platform.

CHAPTER ONE✦
Open the doors

Bring together the neighborhood, characters, games, stories, and a simple way for families to enter.

THE FOUNDATION
CHAPTER TWO✳︎
Build and belong

Introduce connected adventures, creation tools, a family-managed collection, and meaningful ways to celebrate progress.

FUTURE DIRECTION
CHAPTER THREE✺
Beyond the screen

Imagine shared family play, new characters and locations, educator experiences, and TV-sized adventures.

LONG-TERM VISION

Future chapters illustrate possibilities, not announced features or delivery dates.

✳︎ THE ADVENTURE IS JUST BEGINNING

There's a whole neighborhood
waiting to say hello.

CJ and friends are ready. Come explore, play, and watch together.

Open the app
Colorful neon Come On In sign on a wooden plaque